Archive for Business Branding

Blogging, Part II: RSS Feeds

All About RSS Feeds & Content Syndication Now that you know what blogging is all about, and a little bit about how to make your blog work for you, it’s time to learn about what RSS is all about. When you have a blog, and write your posts – people are only going to read [...]

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Blogging, Part I: Is Blogging For You?

What is Blogging? Blog, short for “web log” is simply a type of website where information is posted in a chronological style, sort of like a journal.  People have personal blogs to share information about their lives & families, and businesses have blogs to share information about their company, products, services.  Or to share knowledge [...]

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Get Involved In Your Community

How involved are you or your business in your local community?  Donate a little bit of your time each week, or month, or year to a local organization, charity, or your town – and it will go a long way for your business. It will show that you care about your community It will provide [...]

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Creative Ways To Distribute Brochures For FREE

Here is this Monday’s Marketing Tip! Creative Ways To Distribute Brochures For FREE First, make sure you have a great looking and informative brochure! Find local bulletin boards to pin up your brochure (or business card). Search out local businesses that are complimentary to yours and ask them if they could place a stack of [...]

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Monday Marketing: Use Testimonials

Here is your Monday marketing tip for today. Use Testimonials! Testimonials are a great way to add credibility to your products or services.  You can put them on your website, brochures, or even on the back of your business cards!  It gives your prospective (& current) customers a sense of ease that you are tried [...]

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Harness The Power Of The Internet

About a decade ago it could take you forever to do market research, to find sales leads, and to advertise effectively.  This is because it was all done offline, using antiquated things like libraries, books, and newspapers.  (Who would have thought our kids today would not know how to use the Dewey Decimal system or [...]

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How To Create A Successful Company ‘Image’

Creating a successful company BRAND is not something that happens overnight.  It takes time to build your brand and for people to recognize your brand, and for people to associate it with your business.  But your company IMAGE is something you can create TODAY! What is your company image?  It is your logo, your business [...]

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Monday Marketing: Go Green!

Every Monday I will try to post an idea or tip for marketing your small business.  Here is one for today! Go Green! Do what you can to be environmentally-friendly.  More and more people today are looking for products and services that come from business who practice eco-friendly techniques.  Maybe this just means starting with [...]

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